Nexus Between academy and industry; Product launch

Nexus Between academy and industry; Product launch

Innovative product development has been one of the major focuses of the Institute of Biochemistry, Molecular Biology, and Biotechnology, the University of Colombo catering to the emerging national needs in the field of functional foods and related products. Long collaborative commitment with FADNATea (Food & Nature (Pvt) Ltd) and the Institute of Biochemistry, Molecular Biology and Biotechnology was a great success which led to the development of new products which were launched to the market on the 23rd of August 2022 at the College House, University of Colombo.This occasion was graced by Mr. Seenithamby Manoharan, Senior Rural Development Specialist, World Bank, Sri Lanka as the chief guest along with Senior Professor H. D. Karunaratne, Vice Chancellor, University of Colombo, Senior Professor Udith Jayasinghe, Vice Chancellor, the University of Wayamba as a special guest, Deans and Directors of the University of Colombo, Heads of Departments, Media representatives, Registrar and Bursar, University of Colombo, Research teams and Staff members of IBMBB.

All products were commercialized under the brand name of QofL which defines the Quality of Life incorporating nature’s goodness with modern science to serve new trends for beauty and wellness. All QofL brand products are developed based on natural ingredients and scientifically proven modes of delivery to enhance the quality of the life. With the launch of the newest range of diversified products, QofL transforms this concept into an innovative solution that helps people to satisfy their ever-changing needs to live a healthier and happier life. Focusing on the three key aspects;wellness, performance enhancement, and beauty, the latest range comprises four products: SATINY, a total hair solution developed by the IBMBB; VERNOLAC a nutraceutical that enhances the quality of life for cancer patients, long-term research outcome by the IBMBB; BIO SHAPE a healthy weight management capsule improved by the IBMBB, and ORTHO-SHIELD a quick and long-lasting pain-relieving lotion specially designed for arteritis patients.

The partnership with the University of Colombo strengthens the nexus between the industry and the academia, benefitting consumers in accessing value-added product rangesthat help in leading an active and happy lifestyle.Collaboration between the University of Colombo and FADNA Tea (Food and Nature (Pvt) Ltd) was supported by the University Business Linkage with the objective of transferring technologies derived from the University of Colombo into new products and services for the interest of the public. The University of Colombo being one of the leading universities in Sri Lanka has set up a platform for sustainable public-private partnerships as one of its key commitments toward the social and economic growth of the country.

SATINY, with an inherent mesmerizing fragrance, developed based on the advanced aroma therapy accepted worldwide, inspireshair follicles in a biologically safer and healthier manner addressing many aspects related to the process of hair-growing.

ORTHO-SHIELD, a well-refined conglomerate of natural ingredients with higher levels of pain-relieving potentials, enhances the absorption properties of active herbal ingredients stimulating and smoothening painful joints and muscles with faster and long-lasting relief effects.

VERNOLAC, is a nontoxic herbal formulation developed as a nutraceutical that enhances the quality of life of cancer patients. This trailblazing nutraceutical capsule contains anti-cancer properties that help control and eliminate cancer stem cells.

BIO-SHAPE also activates metabolic enzymes to enhance the fat-burning process enabling weight wellness in an effective, non-harmful, and 100% natural manner.Arresting the basics of natural metabolism and applying nature’s miraculous reactionary processes involving biologically active compounds that inhibit the excessive production of fat-forming enzymes and suppress fat formation through all-natural herbal ingredients identified and processed using advanced molecular engineering technology.